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BBC NEWS | Technology | Learning what makes Facebook tick – Annotated
“What we learn here isn’t just relevant to Facebook. The psychology that drives Facebook relates to other online success stories, including those blockbusters yet to be invented.”
“There is something enduring about what we are studying,” he declares, “whereas if you are learning how to programme a Facebook application, that then could change in 30 days from now. In fact it probably will; so that knowledge breaks.”
Joan,
Thanks for posting a link to the BBC article.
If you or your readers are interested you can request to join the Facebook group for the class: http://www.facebook.com/group.php?gid=22841903424.
BJ Fogg
Persuasive Technology Lab
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